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Strategic Planning Session

Jan 19, 2021

Hi, this is Dave Kats for Therapist Consultants, and I have a tip for you. One of the best things you can do this time of the year is have a strategic planning session. Now, you may say, well, I can't have a strategic planning session, I don't have much staff, or I don't have any staff at all. That shouldn't stop you. You should gather people that are important to you, that you think can help you make good decisions.

You should gather them all around the table and you should sit for at least a half a day and possibly a whole day planning the rest of your year, planning what you're going to do for as far as getting new patients, as far as retaining patients, as far as increasing revenue centers, as far as increasing collections, maybe raising prices, lowering overhead. There's a myriad of things that you can talk about.

Here's what we do. About once every nine months, we have a strategic planning session. Maybe invite your spouse or your significant other if you don't have staff. If you do have staff, obviously, include the staff. If you have other therapists that live around you or that are friends of yours, come and have them help you in your strategic planning session, and then you go help them someday. If you have a strategic planning session and plan out the rest of the year, including your marketing, your revenue centers, things like that, I'll tell you, your year will be much more directed. You will grow much more because of the strategic planning session you had right now. This is Dave Kats, thanks for listening.

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