How-To: Build Consistent & Lasting Growth

Hello everyone, I'm Joel Duncan with Therapist Consultants. Today let's talk about how high to set your goals without sabotaging your success. In a recent tip, we talked about setting and tracking goals. But let's go one step deeper and talk about how ambitious those goals should be. Here's something counterintuitive. If you set your goals too high, you're setting yourself up for not growth, but you're setting yourself up for burnout. That's right, aggressive goals can actually slow you down because they create a cycle of disappointment and discouragement, and in many cases, inconsistency. Instead, your goals should stretch you and not stress you. If you're aiming to grow your practice by 10 to 15 % every month, that sounds great on paper, but really, compounding that kind of growth means doubling your numbers in just six months. That's kind of a pace that is not sustainable. That can lead to over staffing, over promising and overwhelming. A much healthier target is 10 to 15 % over the course of a year. That's ambitious, but that's achievable. And psychologists have long recognized the importance of what's called temporal framing in goal setting. And it means setting goals within the boundaries of the way time and external factors work, like seasonality. When we do this, we give ourselves room to adapt and succeed instead of pushing against the calendar or against the climate. So here's the bottom line. Set realistic monthly goals, evaluate your progress with a calendar in mind, and don't beat yourself up if February doesn't look like October. One month at a time, eyes wide open, that's how you build consistent, lasting growth. If you're a Therapist Consultant's client, review your goal setting strategy with your consultant to ensure you're maximizing your potential. If you're not yet a client, now is the perfect time to join us. No matter where you find yourself, today's the perfect time to start seeing growth and Therapist Consultants gives you a complete customizable roadmap to success from startup to retirement. I'm Joel Duncan and together we can take you and your practice to the next level. We'll see you next week.