Articles

 

Hi. This is Dave Kats with Therapist Consultants and I have a tip for you.

One of the things you can do to stay active on the Internet is to write articles and put them on your website. What's the difference between somebody that six months ago was in practice, and went out of business and their Internet is still up there, the website's still up, and you, who six months ago were in business, are still in business but you haven't done anything with your website? How does the search engine even know that you're still in business? One of the ways you do it is by having articles posted on your website. I'd say about every two weeks. If you can put an article on your website about every two weeks, that's enough. The good news is the articles can be very short. I'm telling you that an article can be one paragraph. It is nice to be two or three paragraphs, but if it's just one paragraph, that's good. It doesn't necessarily have to be about your specialty. It can be about anything regarding mental health because they all need to know about these mental health issues. I would start doing this. I would start writing an article about once every two weeks. I would get with my web developer or the person that runs your website, and get those articles put on your website. If you don't know how to do it, have them put it on your website every two weeks. Then, I do one other thing, I would hook up with some software like HootSuite. Your web designer will know how to do this, and every time you publish an article on your website, it sends a message out to all your social media sites that says, "I posted a new article. Why don't you come look at it?" Then, all the people from Facebook and Twitter and LinkedIn will come and look at your article and it just gives you more bang for your buck. If you're going to have good Internet presence, you really have to start writing articles. One other thing I want to say about it, you should have pictures with your article and even a video is okay because if you do it, just boost your ranking that much more. That's what you need to do to stay current on the website as far as writing articles is concerned.

This is Dave Kats for Therapist Consultants thanks for listening.

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